Ideation
Jan 9, 2025
Ideation in Action: Brainstorming for “XYZ – Generations Connecting App”
If you’ve ever tried to explain a new phone app to your grandparents, you’ve seen how technology can feel like a giant barrier between different generations. Imagine a super-fancy café with amazing decor and the best coffee machines around—but the workers never show you how to order. That’s exactly how some older adults feel when they try to use today’s digital tools: overwhelmed and left out.
So how do we fix that? By ideating an app that brings people closer, no matter their age. In this article, we’ll explore how to kick off the ideation phase for an app called “XYZ – Generations Connecting App.” We’ll show you the steps you can take—just like a team of professional UX designers—to dream up something that truly helps everyone stay in touch.
Step 1: Define the Problem
The first step in ideation is getting clear on the issue you want to solve. Maybe your grandma wants to send photos to the family, but she gets confused by complicated menus or tiny buttons on her phone. Or perhaps your grandpa wants to keep up with your school activities, but social media platforms feel too cluttered. Your problem statement becomes: “How can we create an easy-to-use app that helps older adults and younger people communicate effortlessly?”
Step 2: Gather Inspiration
Before brainstorming solutions, do some research. Talk to older relatives or neighbors about what confuses them when using a smartphone. Ask friends if they’ve ever tried to help older family members with technology. Jot down your findings:
People want big, easy-to-read text.
They need simple steps instead of complicated instructions.
They love to see and share photos and messages but don’t want to be bombarded by too many features.
Step 3: Brainstorm (Let Your Imagination Flow)
Now comes the fun part—like dumping all the sprinkles, toppings, and sauces on your ice cream before deciding on the final flavor. Get a piece of paper, round up a few friends, and start brainstorming. It’s okay to suggest wild ideas; sometimes the craziest thought sparks the best solution. Some suggestions might include:
A photo-sharing feed that works like a private family album.
Easy voice notes for sending quick “hello” messages.
Games or puzzles that both grandparents and kids can play together.
Encourage each other to come up with features that feel familiar and welcoming, not overwhelming. Maybe that means using big buttons or having an on-screen guide that walks new users through each step.
Step 4: Sketch Your Ideas
When you have a bunch of possibilities, start sketching your app screens. Think of it like doodling in your notebook—no fancy art skills needed! Draw a simple home screen with large text, then outline how you’d switch to a family photo album or send a voice message. Add labels and arrows to show how everything connects. This is your chance to see what might work before you spend time creating a real app.
Step 5: Share and Refine
Once you have a few rough sketches, show them to classmates or family members. Ask:
“What do you like about this layout?”
“Is anything confusing or hard to read?”
“Would you use these features in real life?”
Use the feedback to tweak your sketches. Maybe you make the buttons even bigger or cut out an unnecessary feature. This back-and-forth process helps shape your ideas into something both kids and grandparents can enjoy without feeling lost.
Step 6: Plan the Next Steps
With a stronger vision, you can move on to creating a prototype on a simple design tool (like Figma or Canva). But remember, the ideation phase doesn’t stop once you leave the whiteboard. Keep asking questions, testing ideas, and listening to real users. By focusing on what older adults actually need—like clear text, simple navigation, and basic security—you’re ensuring your app solves a real problem.
Wrapping It Up
Ideation is all about turning everyday challenges (like helping Grandma figure out her phone) into a fun, collaborative design project. Whether you call your app “XYZ – Generations Connecting App” or give it another name, the key takeaway is that great UX starts with understanding people’s needs. If you nail that part, you’ll be well on your way to building something that makes life better for everyone—no matter their age.
So, grab a few friends, sketch out your ideas, and see where your creativity leads you. Who knows? You might just create the next big thing in connecting families across generations.